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podcast - 21.3.2023

Help not Hype Mindset in B2B Marketing with Eoin Rodgers of TMW Business

Welcome to Journey Map, the audio experience by agency people for agency people.

Today on Journey Map we're joined by Eoin Rodgers, Managing Partner at TMW Business. In this episode, we talk about the importance of empathy in client services, why the “Help not Hype” mindset is key in B2B marketing, and the value of being mindful of the audiences you are targeting.

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